Yidan Xu

Wide-ranging exploration, one design sensibility.

Rather than staying in one lane, I've deliberately moved across industries: health tech, dating, automotive, hardware, branding. Each one gave me a different way of thinking, and I carry it into the next.

My résumé doesn't read like a ladder. It reads like a network. Six industries in three years isn't job-hopping; it's how my generation actually works: pick up an unfamiliar domain fast, treat AI as native to the process rather than bolted onto it, and carry what each stop taught into the next one.

Recognition.

Let's work together.

Open to product design roles and collaborations in London and remotely.